This is why false bad reviews are an extremely serious issue. Google wants to recommend quality businesses to users, so when a company receives repeated bad reviews, Google is less likely to place that business in top-ranking search results.Īll of this ultimately leads to a loss of revenue and profit for a business, and can even force a business to close permanently. How can bad reviews harm a business?īad reviews, if not handled correctly, can undermine the reputation of a business and drive customers away.Īdditionally, bad reviews can lower a business’s ranking in Google search results. Some people leave bad false reviews with the intention of harming a competitor’s business. But not all negative reviews are legitimate.Ī false review is one left by someone who has not used a service or purchased a product from the business they’re reviewing. What are false reviews?Ī good business should accept criticism and take a negative review as an opportunity to improve. Naturally, positive reviews are more likely to influence consumers to buy from a business, but negative or false reviews can have disastrous consequences-for the business and the reviewer. Statistics show that 93% of consumers read online reviews before making a purchase. Google reviews are crucial to effective online marketing. By Osuji & Smith: Calgary Employment, Business & Family Lawyers best Calgary lawyers to deal with Fake Google Reviews Best lawyers to deal with Fake Google Reviews Business Law Business Lawyers Business Lawyers Calgary Business lawyers corporate Calgary Calgary Business Lawyers Calgary Corporate Lawyers Fake Google Reviews Fake Yelp Reviews Three Best Rated “Top 3” Lawyers in Calgary DecemCan a business sue you for leaving a negative Google review?
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